According to a report by Interactive Media Retail Group (IMRB) the business to consumer ecommerce sales in 2011 increased to $961 billion, an increase of nearly 20% from the year ago level. While the United States remains the world’s single biggest ecommerce market, United Kingdom and Japan are not far behind. Online shopping has not only become a trendy way of shopping but also a highly convenient and cheaper way of doing so. Looking at the growing popularity of online shopping, more and more companies are launching ecommerce websites and utilizing SEO services to stay ahead of their competitors.
Benefits of Using the Services of Best SEO Companies
Growing competition in the ecommerce segment has led to the search for high quality SEO services that can help a business attract more visitors and improve sales. Of the various techniques being used by businesses, SEO has emerged as the most cost effective way to market an online business. It not only expands the visibility of a website but also helps them attract more visitors and record greater sales. Good SEO companies like Desynz.co.uk based in London UK (www.desynz.co.uk ), Seoxprt.com based India (www.seoxprt.com), SEO Campaign based in Canada (www.seocampaign.ca and EarnSeo.com based In US New York (www.earnseo.com) offer not one but a wide range of SEO services that can help an ecommerce website:
- Enhance its online presence and target a wider audience.
- Achieve higher rankings on the search engine pages through use of SEO techniques like creation and submission of appropriate content.
- Boost its visitor traffic through the use of search engine optimization techniques, Pay per click service campaigns and link building techniques.
- Convert new visitors into potential customers by providing an easy to use and navigate website, high quality and relevant content to satisfy their queries or doubts.
- Enhance sales and margins by using innovative marketing techniques.
- Target customers who prefer to use mobiles for their shopping.
Some of the major services offered by the top SEO companies are:
- Competitive analysis and research of appropriate keywords.
- Content creation.
- Web design and development.
- Link building services.
- Site code optimization.
- Onsite and offsite optimization.
- Search engine assessments and conversion analysis reports.
- Email marketing and mobile marketing.
- Reputation management.
- Internet marketing techniques harnessing the potential of social media sites like Facebook and twitter.
While some SEO services providers like Desynz.co.uk focus on providing specialized solutions for the lodging industry, others like seoxprt.com work on developing customized solutions for a wide range of industries. More and more SEO service providers are offering mobile solutions wherein an ecommerce website is made compatible for the mobile users. Websites that are not optimized appear to be jumbled or difficult to navigate when accessed through smart phones and other devices. Desynz.co.uk specializes in ensuring that their client’s website is mobile compatible besides allowing them to accurately track the progress of their mobile site visitors and their corresponding actions. Similarly the link building services offered by Earnseo.com are designed to provide inbound links to their clients website through links on other related websites. Selection of the right places to build links to a clients’ website is highly essential for enhancing the quality of traffic.
Whatever may be the specialization area, the aim of the SEO service providers is to allow businesses to enhance their online sales by using innovative techniques. So get in touch with a good SEO service provider now.